2 premium print magazines

Your brand in the hands of 50 000 French farmers.

Print media remains the reference for French farmers. With WikiAgri Magazine and ETA Mag, reach decision-makers who take the time to read — and remember your message.

WikiAgri Magazine

WikiAgri Magazine

5 issues/year

ETA Mag

ETA Mag

5 issues/year

50 000

subscribed farmers

10 200

ETA Mag copies

100%

decision-makers

92%

read rate

Why print?

Print has superpowers

In a world saturated with digital, print magazines are read, kept and shared. Nexio Research study, March 2025.

  1. 01Read and kept

    92% of subscribers read the magazine and 61% keep it. No infinite scrolling, no notifications.

  2. 02Editorial credibility

    Your ad sits alongside expert content. The halo effect strengthens trust in your brand.

  3. 03Captive audience

    A qualified audience of agricultural professionals. No random traffic, only targeted decision-makers.

  4. 04A trusted medium

    94% of readers find the magazine reliable and 82% are happy to receive it.

Our magazines

2 titles, 2 complementary audiences

WikiAgri Magazine
01

5 issues/year

WikiAgri Magazine

The reference magazine for French farmer decision-makers. Economic analysis, technical innovations, field testimonials.

50 000

subscribers

135 ha

average UAA

Reader profile:

  • Arable crops
  • Mixed crop-livestock
  • Cattle farming
  • Viticulture
  • Arboriculture
  • Market gardening
  • Farm managers
  • Decision-makers
ETA Mag
02

5 issues/year

ETA Mag

The magazine for Agricultural Contracting Businesses in France. Management, equipment investment, business development.

10 200

copies sent

3

self-propelled machines on average

Reader profile:

  • Agricultural contractor managers
  • Investor profiles
  • Equipment buyers
  • B2B decision-makers

Ad formats

Placements for every objective

From simple visibility to special operations, choose the format suited to your message.

  • 01Full page

    Maximum impact. Ideal for product launches or brand campaigns.

  • 02Double page

    For bold messages. Maximum visibility across the entire magazine.

  • 03Covers

    Inside front, inside back or back cover. The most viewed and most remembered placements.

  • 04Advertorial

    Sponsored content written by our agricultural journalists. Maximum credibility and engagement.

  • 05Half page / Quarter page

    Compact formats for optimised budgets. Perfect for a regular presence.

  • 06Insert / Flyer

    Flyer or brochure inserted into the magazine. Exceptional readership rate.

Print + Digital Pack

Multiply your impact with the winning combo

Combine your magazine insertion with an email or SMS campaign targeting the same audience. Repeating the message across multiple channels strengthens memorability.

  • Magazine + Email

    Your print ad + a targeted email campaign to the same readers.

  • Magazine + SMS

    Boost the impact with an SMS sent the week the magazine is received.

  • Magazine + Web Display

    Banner retargeting across our network of 6 websites to extend exposure.

Create my custom pack

39%

of readers pass the magazine on

88%

find the amount of advertising balanced

395K

qualified emails for your digital campaigns

How it works

Your print campaign in 4 steps

  1. 01

    Brief & planning

    We define your objectives, target audience and the right editorial calendar.

  2. 02

    Creation

    You provide your assets or our studio creates your visual.

  3. 03

    Publication

    Your ad is printed and sent to all subscribers.

  4. 04

    Reporting

    Proof of publication and tracking data (if digital pack).

Our editorial team

Journalists who are specialists in the agricultural world

Our editorial team knows the field, the challenges and the language of your customers.

Frederic Henin

Frederic Henin

Agriculture & Economics Journalist

Agricultural Engineer

Tanguy Dhelin

Tanguy Dhelin

Journalist

Agricultural Engineer

Cecile Julien

Cecile Julien

Agri-supplies & Agronomy Journalist

Agricultural Engineer

Julien Herault

Julien Herault

Journalist - Farmer

Agricultural Engineer

Alexis Dufumier

Alexis Dufumier

Journalist

Agricultural Engineer

Matthieu Bonaventure

Matthieu Bonaventure

Journalist

Farm-connexion Founder

Frequently asked questions

Everything you need to know about magazine advertising

Discover more

Complete your strategy

Lead Generation

Turnkey ebooks and multi-channel campaigns to generate qualified contacts.

Not based in France?

Our expertise goes global.

Our campaigns for the French agricultural market have been delivering results since 2011. This expertise — targeting, content creation, performance optimization — we can apply it to your market. Using your own data or the tools available in your country (Meta Ads, Google Ads, programmatic...), we manage your agricultural campaigns wherever you are.

  • Agricultural expertise since 2011
  • We work with your data
  • Meta, Google, programmatic...
Let's discuss your market

Ready to go to print? — Receive our complete media kit with pricing, editorial calendar and technical specifications.

50 000 farmers + 10 200 agricultural contractor managers will be flipping through your message. Request the media kit
  • Free media kit
  • Personalised advice
  • Graphic design studio included